>   Create and implement Pay Per Click (PPC) campaigns across multiple platforms such as search networks & display networks of all search engines, social media, programmatic media buying, property portals, and all other potential lead generation platforms

>   Monitor all the aforementioned campaigns on daily basis. Prepare a strategy for improving campaigns by performing a thorough campaign analysis, identifying opportunities for improvement, brainstorming the improvement solution, and monitoring the implementation of the same

>   Closely work with web developers, graphic designers & content writers to optimize the website to improve user website experience & ultimately improve campaign performance

>   Generate detailed analytical reports of campaigns using Google Analytics and discover new data points, which can be fetched from different analytical applications action of the same for campaign improvement

> Monitor the status of leads generated from paid sources. Analyze the lead conversion & lead drop and ultimately improve the overall quality of leads.


>   Google Adwords Certification

>   Google Analytics Certification

>   Knowledge on Social Media Ad Platform

> 1-2 Years of Experience in Adwords

> Excellent Analytical Skill